Move Over Marlboro Man: Big Tobacco Is Now Turning To Social Media Influencers To Make Smoking Look Cool

Players in the industry skirt around marketing regulations with their connections to "ambassadors" and other social media influencers who have a wide reach to younger generations. Meanwhile, the FDA investigates whether the company that makes Juul e-cigarettes deliberately targeted teenagers with its marketing.

from Kaiser Health News https://ift.tt/2PLwUng